How did we get here?

Our first post might as well be an introduction to who we are.

In relation to each other, we are siblings. Eric is the older and middle sibling of a family of 4 kids, and Michele is the baby sister of the pack. Michele was the one who introduced the idea of Digital Marketing. She herself was introduced to Digital Marketing 7 years ago; she had always heard about it and had been intrigued by it but never pulled the trigger.

Eric was introduced to Digital Marketing/Affiliate Marketing by his best friend 10 years ago, but the right moment never arose (according to him). The marketing journey with Michele began after Michele approached Eric. Living close to each other, they both felt the same. There wasn’t enough time during the day to be the proactive parents that they want to be to their 3 kids (yes, we each have 3 kids), and the opportunity to give back to their parents for all the sacrifices wasn’t there.

With that in mind, Michele approached me with the idea of building a digital marketing platform, with the goal of owning our time so that we can be with our kids when they need us the most. Whether they get sick or the school has a P.A. day, we wanted to be able to take the time off without having to ask for a sick day or vacation time. HOWEVER, I was a skeptic at first and thought; I might make a few extra bucks, but it might be fun in the process.

From there, our product was born, and our Marketing with Mich journey began. We acquired two products and were able to launch them. Our 2 products:

Master Resell Rights (MRR):
A course that gave us some really good insight and knowledge, breaking down how to set up our business, what systems to use, how to have other systems integrate with each other. The beauty of it all was that we got to keep the product as our own, and we could use them as a reference guide.

MRR also provided us with a community of like-minded people ready to help if you need assistance and regular weekly meetings that allow you to ask questions and get guidance. They really stand behind their product and the way to market it.

Legendary Marketers:
Great Value it comes with add-ons and helps you build and create funnels (terminology that is often used in Digital Marketing.. it refers to your process of presenting to prospects). You learn how to create an email list, and just like our other product, you own the course and have the ability to promote and earn some funds. Should you need the refresher, you can always go back to it and relearn.

All in all, we’ve been very fortunate. It has given us a wealth of knowledge, and as much work as this is, we are enjoying the process, and this will be something that we will continue doing for a very long time. In saying that, we thank you for reading this far, and hopefully, you enjoy the journey 🙂